I want you to be a hero to your customers and target audience! But how can you be a hero if you don’t even see yourself that way i see! Today’s key word is positioning, you must now position your accountant as a management tool! How to position accounting as a management tool? Becoming a management accountant means going beyond what accountants already do by default. Sitting in an office to publish a guide? Any accountant can do it… instruct clients on how to act in certain situations and show up early to avoid problems? This is a feature of accounting as a management tool!
You need to accumulate these
Characteristics for your office or accounting firm. Do you know why? Good, because your client may have “stopped liking you”. You know that classic excuse for betrayal, the one that says “if you don’t have one at home, find it on the street”? Therefore, it is very effective for C Level Executive List providing services! After all, if what you’ve hired isn’t getting the attention you think it deserves, you can seek attention from other service providers. Now, do you know what is unreproducible? Work in the uniqueness of your office! Yes, that’s right – the way you keep track of the services you provide to your customers!
The way you connect with your audience
That’s unique, something that can conquer and make people want to stand by your side! So instead of focusing on the services your office provides, focus on: the real benefits your accountants bring to your clients; clear and objective communication channels, no forced sales Executive List the instructions you must provide to your clients; in terms of differentiation, the uniqueness of its services; about common problems your customers face and how you can solve them. When you focus on asking questions and presenting solutions, showing how your office.